Negosentro.com | Advice for Running an E-Commerce Company From Home | Technology has made quantum leaps over the past few decades, and the top tech companies are making new advances every day. The main function of technology is to make life easier for people. The COVID-19 pandemic has shown us how integral technology is to our society, as classrooms and boardrooms alike have been forced to go virtual.
With the current public health crisis and the direction in which the U.S. economy is trending, now is the perfect time to start an eCommerce company from home. Running a business from home allows you to earn revenue while socially distancing, stay close to your family, and be on the cutting edge of the major shift in our economy. The best thing is that all you need to start is a computer and an internet connection. Here’s some sound advice on how you can start a profitable eCommerce business from your home on a small budget.
Build a robust and secure network.
Since you’re running an eCommerce business, you must have a network capable of handling all of your devices, running your IT infrastructure, and maintaining security. The best way to ensure the efficacy and security of your eCommerce infrastructure is to buy your own IP address blocks.
There are robbers online just like there are in the real world, and they’re always looking for an online business to hit. All businesses that use the internet are vulnerable to hackers, but having your own IPv4 address gives you complete control over what information enters and exits your network.
Another great reason to buy an IP address is that an IP address can also be a great financial investment. IPv4 addresses have run out. Many people are switching to IPv6, but the vast majority of addresses are still IPv4. Because IPv4 addresses are so limited, they often sell for much more than the original buyer paid.
If you decide to buy an IPv4 block, you need to be sure it’s a clean IPv4 address block. Because dedicated IPs are so valuable, it’s important to be certain of an IPv4’s integrity. IPv4 Connect is the only site that guarantees 100% clean IPv4 address blocks. Most IPv4 addresses are on the IPv4 Blacklist, but with the IPv4 Connect address block assurance process, their buyers can shop confidently.
You need eCommerce accounting solutions.
If you’re not a bookkeeper by trade, managing the finances for your small business can be daunting. For eCommerce businesses, accounting needs are different. E-commerce businesses have to manage sales tax for buyers from all over the United States along with all the other fiduciary duties of running a small business.
Outsourcing your bookkeeping needs is the best way to ensure your eCommerce accounts are sound. Tracking your bottom line can be difficult for online businesses. Outsourcing your accounting needs for your e-commerce business to an eCommerce CPA like Fully Accountable gives you the freedom to focus on tasks that are more integral to running your company.
The “Cloud” is your friend.
When cloud computing was introduced to the masses for the first time, it was seen as this thing with great potential that no one fully understood. Quickly, people found themselves using the cloud without really even knowing it. Now, cloud technology is as essential to our business and networking needs as the internet itself.
One of the things about running an eCommerce business is that you’re going to handle massive amounts of media and data. You need a secure way to access your files whenever you need them without them being as easily accessible to the rest of the world.
With the WD My Cloud Home cloud storage device, you get the power of an external hard drive with up to 8TB of storage that you can access with any device that has an internet connection. You can create separate storage spaces for different home users so that everyone can access their photos, music, important files, etc., from your Cloud Home device.
Marketing has to become second nature to you.
It can be hard to create brand awareness for an eCommerce company starting as a small business with no budget for traditional advertising. You don’t have the same opportunities that brick-and-mortar businesses have to attract new customers, but you have to use the tools at your disposal.
Social media is the best way to get your business out there to the general public if you’re working with a shoestring budget. Create Facebook and Instagram pages for your business, and begin inviting family, friends, and everyone in your social networks to like your business page.
The key is to create engaging social media content in your social networks. You can’t expect your friends and family to keep your business open themselves. However, if you post engaging content on a consistent basis, you give people in your network something interesting to share.
Word of mouth is still the most powerful marketing tool on the planet, and there’s no better platform for word of mouth than social media. There’s nothing better for an eCommerce business than for it to go viral.