Many cryptocurrency business owners are still unaware of the correct method of using a bitcoin ad network for their requirements. Mainly because they do not have much experience using these platforms. If you are looking to increase your knowledge about selecting the ideal bitcoin ad network for your business, then here is an article that you must read. It will give you a detailed outline of all the factors that you need to consider while making a choice.
Why should you choose a bitcoin ad network?
The first question that you might ask yourself is why there is a need to choose a bitcoin ad network. The answer to this is that your ad will be placed on relevant websites that too at an affordable price. Moreover, you will be able to use a number of different marketing tools, both visual and textual, to promote your cryptocurrency business.
Using a bitcoin ad network is like having constant support when it comes to your marketing needs. It gives you a higher conversion rate as well as quality traffic. Overall, it takes care of all your business promotion requirements by simply placing your banners and posts on different affiliated websites.
Things to remember while selecting a bitcoin ad network
1. Publishers inventory
The total amount of space that your bitcoin ad network has available makes for an important factor while choosing the same. The more space your publisher has, the easier it will be for them to post ads on different websites or applications. You should also see that your publisher has high-value placement positions available like the homepage of a website for example.
2. Portfolio strength
Portfolio strength is another thing that needs to be considered while choosing a bitcoin ad network. Look at the different businesses that the organization is offering services to. This will make it easy for you to understand what you can expect in return and the kind of quality you would receive.
For cryptocurrency businesses that are using a bitcoin ad network for the first time, it is important that the website is user-friendly. It should be easy for you to navigate through the network and know about all the facilities that they have to offer. If a website is difficult to understand, then there are fewer chances of you being able to make the most of the available services.
4. Analytics & reporting system
Any bitcoin ad network that has a strong analytics and reporting system is definitely worth choosing due to the benefits of data and analytics. When you invest your money into marketing strategies like cryptocurrency advertising, then you need to know what the end results are. For this, you need an analytics and reporting system that gives you a real-time load of information.
5. Ad formats
The next thing that should be on your checklist while choosing a bitcoin ad network is the types of ad formats that are supported. The chosen network should support as many ad formats as possible. So that your business has the choice of using alternatives if required.
6. Customer service
Without proper customer support, it will be difficult for you to maneuver through a bitcoin ad network. Therefore, a 24-hour customer service section is also mandatory while making a decision.
7. Service pricing
Lastly, a key factor that can make or break any decision is the service pricing. Your bitcoin ad network should offer facilities at an affordable price, so that, you do not have to stretch your marketing budget to a great extent.
Keeping these simple things in mind while choosing your bitcoin ad network will help you go a long way. It can not only allow you to select the ideal ad network but also benefit from its exceptional marketing affiliations and strategies.