5 Tips to Improve Your Sales Team | Every company wants its salespeople to be successful, which means they close more deals. However, many salespeople will tell you that their company makes it difficult for them to fulfill quotas by expecting them to perform a lot of administrative work (for example, entering data into a CRM system) or not providing them with mobile tools.
So, what can businesses do to better assist and free up salespeople to close more deals? Here are some successful sales strategies to help you improve your sales team.
- Use a CRM System
Your sales staff may stay organized and focused with the support of a strong, sales-oriented CRM system. You may anticipate seeing a boost in your sales team’s closing ratio and productivity with tools like lead prioritizing, automatic reminders, lead nurturing, and notes.
Another advantage of CRM is that it lets sales management track how quickly leads are contacted, the number of efforts made, total sales, and idle time.
- Give Them Mobile Tools
Because salespeople often spend most of their days on the road, you should give them quick, remote access to timely and vital customer and sales data via a mobile CRM system or app. This enables managers to work with real-time data and update a prospect’s information instantly rather than waiting until they return to the office, allowing them to follow data effectively along the sales funnel.
You should also make it simple for your salespeople to get fast access to the most up-to-date product specifications and contracts from any device they use, whether it’s a laptop, tablet, or smartphone. And, because they’ll need to create or amend documents, such as a contract to finalize a sale at the end of the quarter, make sure they can do so without having to switch between apps and devices.
Consider using a service like DocuSign for contract signing. This is a fantastic application that allows your sales force to electronically sign sales orders and agreements. When out in the field, the salesman can make modifications as needed and obtain a digital signature using an iPad.
Finally, because communication is so important, it’s time to invest in enterprise-level communication software if you don’t already have one. Instant communication, along with data security and privacy, leads to improved sales and customer experiences, fewer errors, and employees that work together as a team.
- Vet Your Leads
Define your target audience and understand that folks who do not fit that description are more likely to waste your time rather than generate sales. In real-time, third-party demographic and behavioral data from sources such as Neustar can be appended to queries to swiftly assess how well prospects fit a stated target profile.
When leads aren’t ready for a sales interaction, it’s unproductive to send them over to sales. As a result, taking the time to understand the buyer’s journey is critical. Provide them with relevant information. Then only give them to sales if they show they’re ready for a sales interaction.
- Train Your Team
Top-performing sales businesses invest in their employees’ growth, which helps them be more effective. A well-planned training and development program gives a measurable return on investment, whether it’s technical training on products and services, sales process training, or gathering regional teams once a year to share best practices. Furthermore, training aids in retaining top workers and the transformation of crucial medium performers into top performers.
- Free Up Their Time
Almost every sales position includes non-selling administrative or customer service responsibilities. However, those activities frequently consume more time than the selling operations.
Organizations can help salespeople be more productive by reducing the amount of time they spend on administrative chores like data entry.
So, what can companies do to reduce the amount of administrative work salespeople have to undertake? They can hire sales support staff and/or ensure that non-sales concerns are sent to the appropriate department, such as marketing, technical support, or customer service. They can also give solutions that make entering consumer information from a mobile device simple.
Employing a few tasks into your sales scheme can make a huge difference in closing sales.