by Matt Wesson | via Pardot.com |
It’s been an eventful week for search engine optimization. With Google now encrypting keyword data, marketing professionals are being forced to adapt their SEO strategies — and quickly. We thought this would be the perfect time to share some recent research from salesforce.com, who interviewed nine of the biggest thought leaders in the SEO industry on where they see marketing heading over the next few years.
From the intersection of SEO and major marketing strategies like social media and content marketing, to the impact of new channels like mobile, the report is filled with interesting takeaways and thought-provoking insights into the role of SEO in the modern marketing department.
For the full list of questions and insights, you can download the full eBook, “SEO Experts Reveal the Truth About Marketing.” The infographic below highlights some of the key insights and takeaways. And be sure to let us know where you think marketing is headed in the comments below!