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Tag Archives: Use of Social Media and Mobile Apps for Customer Service Doubled Since 2011

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Use of Social Media and Mobile Apps for Customer Service Doubled Since 2011

SINGAPORE, (DWDD) — The use of social media and mobile apps for customer service has doubled since 2011, but according to Nice Systems’ (NASDAQ: Nice) Global Customer Experience Survey, 88 percent of customers still elect to pick up the phone and call. In South-East Asia, the phone is even more important than it is in the rest of the world. Populatio1ns here have more than 100 percent mobile phone penetration — ...

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