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5 Problems with How Marketers Use Social Analytics [Free White Paper]

5 Problems with How Marketers Use Social Analytics [Free White Paper]

By Adam Schoenfeld | Social media marketing has grown exponentially over the last few years. New networks, new opportunities, and new tactics seem to pop up daily, and marketers have become pros at adapting to change and staying educated so they aren’t left in the dust: With this growth — as we’ve seen with other digital marketing channels like web, email, and search — the need for analytics has followed closely: However, while ...

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