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Why companies need to periodically reinvent themselves

Why companies need to periodically reinvent themselves

by Sudhir Ahluwalia | Negosentro.com | Companies need to re-invent themselves periodically to stay aligned to current trends. Many companies undertake a partial transformation exercise periodically.  Once in three years is generally observed to be adequate to keep a company on its toes. Factors driving transformation include high levels of mobile penetration, ever faster access and democratization of information that is influencing consumer behavior and preference. The front end and the back end ...

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