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Revisiting Branding 101

Revisiting Branding 101

by Ann Gabriel | Negosentro.com | Your brand is not just how you want to be perceived by others but a commitment to your customers. Your brand determines the products and / or services your customer will expect – whether you are high cost or low cost, high quality or low quality, traditional or digital. Of course, you can’t be all things to all people. Setting up your brand Identify first what type of ...

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