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Learn Common Mistakes in Investor Pitches |
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 Shared from YetiZen
Pitching to investors is a crucial moment in your company’s life. It’s easy to get so caught up talking about all the big-picture awesomeness of your product that you forget to go into the specifics of your business plan. But investors expect your to address both the business and product sides of your endeavour. If you spend too much time explaining one side or the other, it might leave investors unsatisfied or confused about your company. So, in order to help you better understand what specifically investors are looking for in a presentation, we at YetiZen have decided to describe some of the most common mistakes in investor pitches and how to avoid them.
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A Tony Stark at the Office is OK: But Hire a Pepper Potts |
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Not every company has an Iron Man, but many have a Tony Stark – a highly powerful, intensely-focused individual who often ignores risk in order to achieve his or her goals.
That’s usually a good thing – as long as companies make sure to also hire a Pepper Potts to keep their powerful leaders grounded, according to new research co-authored by a BYU business professor. “Organizations need to anticipate the tendency of their most powerful members to leap without looking,” said study co-author Katie Liljenquist, a professor of organizational leadership at BYU’s Marriott School of Management. “The remedy is to surround them with people who can see other angles, or can play a devil’s advocate role to point out risk. Interestingly, it is the low-power members of the organization who are best equipped to do this.”
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4 Critical Strategies to Skyrocket Your Social Media and Grow Your Business |
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Social Media is the new journal for consumers. They network as much as they can and give feedback on products and services if they feel it’s necessary. For a business to grow in 2012, there must be interaction with the consumers through social media.
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5 Key Social Media Strategies For Non-profits |
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 by Logan Harper | shared from Careeralism.com
More than 70 percent of nonprofit organizations expect to develop social media strategies in 2012, according to a survey conducted by Charity Dynamics, a consulting service for nonprofits. These organizations recognize the power of targeted social media outreach when it comes to increasing awareness, finding new donors, and converting one-time donors into repeat donors.
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Taipan Diary: How John Gokongwei Built His Empire |
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 shared from a speech that Mr. John L. Gokongwei, Jr. delivered at the 20th Ad Congress last November 21, 2007
"Before I begin, I want to say please bear with me, an 81-year-old man who just flew in from San Francisco 36 hours ago and is still suffering from jet lag. However, I hope I will be able to say what you want to hear…
Ladies and gentlemen, good evening. Thank you very much for having me here tonight to open the Ad Congress. I know how important this event is for our marketing and advertising colleagues. My people get very excited and go into a panic, every other year, at this time.
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Page 2 of 14 |
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by Michael Mothner | shared from Inc.
Over the past five years, social media has become an increasingly important part of many companies' marketing strategies. But there are still some misconceptions about how to use social media to drive sales and which services are worth the investment of company time and resources. Here are the six...
