The Webpreneur
Anything and everything about being a Webpreneur.
Social Networking or Notworking: The Value of Social Media in Business
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In this debate we explore the relevance of social networking - Facebook, MySpace, etc. - to business. A lot of assumptions are routinely made about the benefits of social media; we call some of those into question. For instance, what are the consequences of expecting workforces to exploit their social networks for organisational benefit? Does social networking improve business performance?
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by Michael Mothner | shared from Inc.
Over the past five years, social media has become an increasingly important part of many companies' marketing strategies. But there are still some misconceptions about how to use social media to drive sales and which services are worth the investment of company time and resources. Here are the six...336
