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7 Easy-to-Do Social Media Strategies for Small Business |
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Investing in free social media tools is one of the most cost-effective things a small business owner can do to increase brand recognition and awareness, and yet fewer than 20% of SMBs currently have websites that link to popular social media networks like Facebook and Twitter.
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How to Fire Up Your Team's Creativity |
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 by Dr. Chris Stout | shared from LinkedIn
Managing creativity may seem an oxymoron, similar to an order to “be spontaneous!” Well, it doesn’t have to be. There are many methods and tools to set the stage or enhance the creativity that staff may bring to bear on daily problems or needs.
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How Innovation is Built from Lack of Resources |
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 shared from StartWithWhy.com
In 1975 a young director with no big films credits under his belt, set out to make a horror film. Steven Spielberg wanted his film filled with violent and gory shark attacks. He wanted us to watch as this massive animal, built to kill, would attack his unsuspecting prey. But there was a problem. The mechanical sharks that were supposed play a staring role in the film rarely worked as expected. As much as the young director wanted graphic shark attacks, he couldn't have them.
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10 Things That Are Ruining Your Social Media Strategy |
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In the last couple weeks alone the Sony Playstation 4 , applications for a pair of Google Glasses were being accepted, the Apple “iWatch” patent and the HTC One were all announced. ALL with sharing capabilities to tap into the networks of the billions of users around the globe, all the while, you continue to argue social media is… a fad.
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So What's Your Mobile Strategy? |
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 Shared from BrianSolis.com
Facebook hit a billion users! Twitter is the new digital water cooler! Youtube is the future of TV! Ok, you get it right? Social media is transformative. So what? Every business that thinks about customer engagement through a technological lens will miss the very thing that will keep them in business for the long-term—the impact of technology on society and behavior and how it opens up new touch points and changes expectations as a result.
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by Michael Mothner | shared from Inc.
Over the past five years, social media has become an increasingly important part of many companies' marketing strategies. But there are still some misconceptions about how to use social media to drive sales and which services are worth the investment of company time and resources. Here are the six...
