Home :: Gaming | Gamification

Category Archives: Gaming | Gamification

Feed Subscription

Gaming and Digital Marketing: A Blossoming Alliance

Gaming and Digital Marketing: A Blossoming Alliance

The rise of gaming in the last few years has handed digital marketers a new set of tools that can be used to great effect. The demographic appeal of online and mobile games has expanded and the cost of creating games has fallen. This means digital marketers have different tools that can help them to teach new behaviours and improve brand loyalty.  This piece takes a look at the different ...

Read More »

Nissan Gran Turismo Academy is Back!

Nissan Gran Turismo Academy is Back!

Nadj Villaver | Negosentro.com Do you have what it takes to be the next Nissan Gran Turismo racers? After a successful first run, Nissan Philippines Inc. (NPI) once again brings innovation that excites to the Philippine motorsports scene as it formally launched the second season of the Nissan GT Academy Philippines, on June 30, 2016 at the SM Mall of Asia Atrium. Nissan GT Academy is a first-of-its-kind competition that ...

Read More »

Cool Lessons that Airsoft teaches you in life

Cool Lessons that Airsoft teaches you in life

By Mary Rae Floresca | Negosentro.com | In every sport we play, we learn about agility and determination. Moreover, the most common value that needs to be executed is teamwork. These values are usually applied in volleyball, basketball, soccer and other common team sports. I discovered a not so familiar sport to anyone – Airsoft, which does not just require teamwork. I asked a few Airsoft players about how this game ...

Read More »

Big Brands are to Blame for Nuisance Calls and Texts

Big Brands are to Blame for Nuisance Calls and Texts

Simon Entwisle reports from the UK Information Commissioner’s Office. A year ago, I wrote about the top five myths of unwanted marketing calls and texts. If I was writing that list again today, I think there’d be a worthy contender to be the ‘sixth myth’: that a small minority of rogue companies are behind the calls and texts. It is certainly true that organisations with little regard for the law do exist, ...

Read More »

Gaming in PH: Should Be Seen as a Tourism Gateway

Gaming in PH: Should Be Seen as a Tourism Gateway

by Rey Gamboa | shared from Bizlinks in PhilStar | Let’s take Fitch Rating’s recent report on the murky prospects of the gaming industry in the Philippines as friendly advice. Last month, the international risk research company reported that the country’s gaming industry, now experiencing double digit growths, will likely encounter difficulties which would hamper its prospects beyond 2015. This is indeed bad news for casino projects like Travellers International ...

Read More »

“Flappy Bird” Pulled Out App from App Stores

“Flappy Bird” Pulled Out App from App Stores

by Brian Barrett | shared Gizmodo As promised, Flappy Bird creator Dong Nguyen has removed his torturous app from Apple’s App Store. Flappy Bird is gone. It is survived by knockoffs like Clumsy Bird and Happy Poo Flap, and by the nightmares and thumb pain it has caused you these last few weeks. MacRumors first noted that while the removal is still rolling out, the app no longer appears in App Store search or in the Top ...

Read More »

What the Heck is Gamification?

What the Heck is Gamification?

by Bernard Marr | shared from Linkedin | Move over children, now it’s time for grown-ups and business leaders to play! The new buzzword is ‘Gamification’, and apparently it is no child’s play. We increasingly hear the term gamification bandied around in the business and technology world, and if you have ever wondered what’s behind the hype then here is my buzzword-busting lowdown on this new business trend. In simple ...

Read More »
Scroll To Top