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This Week’s Features

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  • retailing

    3 Quick-Wins for Retailers’ Multi-Channel Challenges [White Paper]

    by Issa Rodriguez | shared from Exact Target The concept of sending relevant, targeted messages to consumers isn’t new. It’s always been important to engage customers and prospects through personalized communications that help them make buying decisions—not chase them away. But to be successful in a landscape where data is everywhere—from Point-of-Sale (POS) to email, …

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  • blogger

    Free eBook: How to Increase the Reach & Marketing ROI of Your Blog

    by Pamela Vaughan | shared from Hubspot Digipreneur: Wouldn’t it be great if you could scale the impact of your blog?You probably know all too well by now that content creation is a very necessary function of successful inbound marketing. And for the inbound marketers who embrace that, a business blog is likely one of the …

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  • fb promos

    Facebook: It’s Now Easier to Administer Promos [Downloadable Guide]

    Curated by Issa Rodriguez, shared from Facebook | It’’s now Easier to Administer Promotions on Facebook.We’’ve updated our Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on Facebook. Here’’s what Page administrators need to know: We’’ve removed the requirement that promotions on Facebook only be administered …

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  • marketing-consultant

    Cheat Sheet: 6 Marketing Metrics The Boss Cares About [Free eBook]

    shared from Hubspot.com As marketers, we work tirelessly to move the needle on what often seems like a laundry list of metrics. We look at website visits, conversion rates, generated leads per channel, engagement on social media platforms, blog post shares, email click-through rates… and the list goes on and on. When the time comes to present the impact …

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  • idea

    Expert Advice to Improve Your Marketing Today [Free eBook]

    shared from Hubspot Even if you work with talented marketers on your team, chances are you’’ve wondered what it would be like to have an international expert in Content, SEO, Twitter, PR, and Lead Generation in your midst. Now, the wait is over — we’ve assembled an industry-leading list of experts in inbound marketing to …

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  • Internet-Marketing

    Learn SEO from The Experts [with Free eBook Download]

    by Anum Hussain | Hubspot Search engines have become a core resource for individuals looking for a business, product, or service. Over the years, online search has reduced the need for traditional means of searching, such as yellow pages. Your business as a technopreneur needs to adapt to the changes of the new consumer searching landscape. …

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Lessons from the Mavericks

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  • hasso2

    These 4 Unknown Geeks Practically Rule the Tech World

    via WhoIsHostingThis? | We’ve all heard of tech giants Mark Zuckerberg (Facebook), Jeff Bezos (Amazon), and Elon Musk (Paypal, SpaceX, Tesla Motors). They seem to be at the forefront of all cutting edge software, their names and faces on every technology news article. While it might seem like these big names are running the show …

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  • richard-branson-increasing-employee-engagement

    Richard Branson on Increasing Employee Engagement

    shared from Entrepreneur | Entrepreneur Richard Branson regularly shares his business experience and advice with readers. Ask him a question and your query might be the inspiration for a future column. Q: After a decade of military service, I am familiar with the importance of intangibles like morale and personal growth. In fact, I am developing a …

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Video Pick

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Strategy

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  • wheel

    What the ALS Ice Bucket Challenge Can Teach Us About Content Marketing

    by Lauren Covello  | via MarketingProfs | Some 60% of B2C marketers plan to increase their content marketing budget this year according to a study by the Content Marketing Institute and MarketingProfs. But it’s not enough to just create content anymore; success lies in creating content that engages your audience and motivates them to spread the word. …

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  • facebook customer service

    Customer Service via Facebook: Benchmarks and Trends

    by Ayaz Nanji | via MarketingProfs | Brands responded to 67% of the questions posted to their Facebook Pages by consumers in the second quarter of 2014, according to a recent report from Socialbakers. However, 87% of the brands examined in 2Q14 had their Walls closed to comments, up 2% from 1Q14, indicating that many companies still remain …

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Business Travel & Leisure

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  • mauritius

    Mauritius: A Paradise of Fine Beaches, Great Hotels and More!

    by Zoe Shenton | via Daily Mirror | Pull over! Pull over! I cried to the driver – who quite fancied himself as the next Lewis Hamilton – when a magical full moon, reflecting on the Indian Ocean, appeared from behind the tree-lined coast. Yet another unforgettable view. But look beyond the cliches about awe-inspiring …

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  • Corsica

    Cruise Bargains for Sailing Around the Med

    by Marjorie Yue | Fred Olsen has just launched a new ‘Warmer Cruising’ programme for departures between October and March offering great value trips. Canny cruisers who are quick off the mark can reel in some great bargains just now and enjoy a late summer sailing round the Med. Or it’s the perfect time to snap up …

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Money | Success

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  • Investoren-Legende Buffett will nicht in Rente gehen

    Warren Buffett Donates $2.8 Billion to Charities

    by Jonathan Stempel via REUTERS | Warren Buffett this week donated $2.8 billion of Berkshire Hathaway Inc stock to five charities, as part of the billionaire’s plan to give away nearly all of his wealth. Buffett donated about 21.73 million Class “B” shares of Berkshire on Monday, a regulatory filing shows. About 16.6 million shares, …

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  • business

    6 Things I Wish Somebody Had Told Me When I Started My Small Business

    by Leslie Barber | via Entrepreneur | I co-founded my business NutraBella, Inc. in 2005 after hearing my pregnant friends complain about their horse-pill sized pre-natal vitamins. We dreamed of giving women better vitamin options with Bellybar. Fast forward to today where I spend my days on the QuickBooks team working to make small business …

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  • salesman

    Do You Know Where All Your Sales Are Coming From?

    by Kurt Anagnostopoulos  | via MarketingProfs | To understand the impact that digital marketing has made on our lives, imagine purchasing anything today without it. No Internet to do online research or shopping. No smartphones to text friends or scan bar codes and QR codes in the store for more information and competitive pricing. No tablets to …

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