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This Week’s Features

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  • AdScreen

    Mobile: Why Marketers Should Consider Localized Mobile Advertising

    by Françoise Henderson  | Many marketers take their time when translating their website and collateral, such as brochures, webinars, or online videos. Those marketers are confident that English is “the language of business” and that, even if the product is available internationally, English-only digital properties will be enough to convince prospects to evaluate it. Studies beg …

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  • kids

    Why We Need to Teach Children About Marketing

    by Dennis Shiao | An “incoming class” of marketers will enter the workforce in 2025. Today, they’re 10 years old and in fifth grade. How (and when) will today’s fifth graders develop an interest in a marketing career? And how can we show children today that marketing may be the right choice of work in their future? …

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    All You Need to Know About a Hooters Franchise

    Hooters is a themed restaurant that is famous for its amazing food and unique female service. This is totally guaranteed to get customers always coming back for more and presents a very lucrative opportunity for investors who are looking to buy a franchise. Started in 1983, Hooters had its first outlet in Florida hiring only …

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    How to Spot the Ideal Franchise Opportunity for You

    by Joel Libava | You want to buy a perfect franchise. I don’t blame you. It would certainly eliminate the risk. But, wouldn’t that make it kind of boring? Now, you know in your heart that a perfect franchise probably doesn’t exist. Unless… A Perfect Franchise Business Opportunity Sometimes I wish that my Crown had magic powers… …

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  • entrep

    50 Hot Signs Saying That You Should Be An Entrepreneur

    by John Rampton, Entrepreneur | via Business Insider | If you’re sitting at your desk, daydreaming about starting your own business, this is the article for you. You already know that launching a company can be an intimidating process requiring tons of hard work. But the question has been lingering with you day and night. Maybe you’re …

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    8 Ways Pinoy Parents Can Build a Better Nation for the Next Generations

    by Joan Abello | via Rise.ph | “The strength of a nation is derived from the integrity of its homes” -Confucius No parents have ever wanted a chaotic country to live in for their children. With the current situation of the Philippines—governed by some corrupt officials which affects the different sectors of the country—any parent …

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Lessons from the Mavericks

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  • jason-fyk

    How This Ex-Con Became A Millionaire via Facebook

    by Allison Shontell | Jason Fyk, founder of WTF Magazine and FunnierPics.net, owns a business that generates about $275,000 a month. Three years ago, Fyk was bankrupt, in jail, and borderline suicidal. He used Facebook to turn his life around. Fyk’s financial troubles dated to 2005. Fyk had been working in real estate. As the months went …

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  • anita-roddick

    Anita Roddick and Her Best Presentation Ever

    by Glenn Leibowitz | via Linkedin | In the mid-1990s, when I was attending business school, Body Shop Founder Anita Roddick visited our campus to deliver a presentation about entrepreneurship. I confess I can’t remember the content of her speech. But I’ll never forget the way she presented it. On each slide of her presentation, projected onto …

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Video Pick

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Strategy

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  • Cali-Girls-Trio

    5 Hot Strategies to Keep the Customer Experience Momentum Going

    by Brandon Sawalich | We’ve all heard the amazing stories of businesses that “surprise and delight” customers, like the airline that slyly asked passengers what they wanted for Christmas as they boarded their plane, then had those gifts waiting for them when the customers arrived at their destination. These initiatives are certainly great ways to go above and beyond for customers—and …

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  • Green-girls

    3 Simple Tactics to Increase Customer Loyalty

    by Mike Kamo | For years, my business approach was this: If you make something truly remarkable, it will sell itself. I know, it’s very “Field of Dreams,” but that’s how I thought. And then I read The Challenger Sale, a book by Matthew Dixon and Brent Adamson, and it changed my perspective forever. In the book, …

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Money | Success

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  • rich

    No-Brainer Financial Advice — How to Get Rich in 365 Ways

    by Janet Novak | shared from Forbes | From the Forbes 2014 Investment Guide, wealth building tips to last  you through the year. #1 Sir John Templeton: “Invest at the point of maximum pessimism.” #2 Don’t mistake a low P/E ratio for a value stock. #3 Benjamin Graham: “Patience is the fund investor’s single most powerful ally.” #4 Let your …

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  • subs

    The Biggest Reward of Owning a Small Business [Infographic]

    by Ayaz Nanji | More than half of small businesses owners (52%) say the top reward of owning a company is having the freedom to control your own destiny, according to a recent report from Manta. Other benefits frequently cited by small business owners include not having a boss (23%) and increased self-confidence (7%). Only 4% of small …

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  • half full

    There IS a Secret Behind Positive Attitude

    by Mohamad Khaled | via Linkedin | Good performers show up on time, but showing up with a smile, ready to work and not impaired or tired, and this take you a step further… In a world full of stress, deadlines, challenges and problems, having the “Positive Attitude” will make all the difference and will …

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