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    Philippines Gears up for ASEAN SME Gathering This Year

    by Issa Rodriguez | For the past years, the Philippines have emerged as one of the fastest growing economies in the world, impressively rivaling the growth rates of fellow Asian countries. From being referred to as the “sick man of Asia” in headlines, it has turned around to being referred to now as the “new …

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    8 Ways in which Social Networks Can Help with Mobile Marketing

    by Priya Viswanathan, via About.com | As mobile marketers, all of you are well aware that mobile marketing has now truly come of age and is the most vital thing today. More and more mobile device users are spending time on social Websites these days. You could use this aspect of mobile social networking to your advantage …

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    Japanese Firms Turn Filipino Workers into Overseas Leaders

    by Minoru Satake, Nikkei staff writer | The Philippines has long provided the Western world with highly skilled and motivated workers, especially in such fields as nursing, domestic help and back-office services. Now, Japanese companies are tapping into the potential of Filipino engineers and technicians. A growing number of Japanese manufacturers are setting up “mother factories” …

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    5 Tips on Mobile Marketing for Small Businesses

    by Priya Viswanathan, Mobile Devices Expert | Mobile has now come to rule industries of all shapes and sizes. Accordingly, traditional and email marketing methods have been replaced with marketers looking for newer and better mobile marketing strategies in order to reach more customers online. The latest trend is to develop not only regular Websites, …

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    How to Use Social Media for Social Good [Free eBook Download]

    via Exact Target | Social media has the power to make the world a better place, and social media success will come when you can determine your biggest needs and create a strategy that works within your resources and budget. This ebook explores the stories of nonprofits maximizing social media for awareness, fundraising, community growth, …

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    12 Quick Changes That Will Make Big Results in Your Social Media

    via Kissmetrics | Would you like to get more out of your social media marketing campaign? If so, there are some quick changes you can make to your profiles, pages, and activity that can make a big difference in results. Here are 12 simple profile hacks and engagement tips you can apply to increase fans, …

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Lessons from the Mavericks

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    Why is Your CEO Not on Social Media?

    by Maren Hogan, Chief Marketing Brain at Red Branch Media | via Linkedin | I used to be one of them. The folks who would “tut-tut” at CEOs who turned their noses up at social media, assuming they were snobby, elitist and out of touch. And maybe all those things are true but now I’m one of …

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    Barbara Corcoran: Expand Before You’re Ready

    by Barbara Corcoran | My mom always said it was never a good time to have a baby, and she had ten. Whenever she told my dad, “Ok Eddie, I’m pregnant,” he would run right out and buy another bed. When I started the Corcoran Group, I grew the company just like my mom did her family. …

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Video Pick

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Strategy

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    Local SEO: The Most Powerful Customer Acquisition Strategy for Restaurants

    by Thomas Stern, via QSR | Local search engine optimization has proved its ability to drive in-store sales. Restaurants looking to increase their customer base and drive sales through digital marketing should focus on local search engine optimization (SEO) because of its proven ability to drive in-store sales. Local SEO improves a restaurant’s rankings in …

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    Mobile Marketing Strategies for Restaurant Businesses

    by Priya Viswanathan, Mobile Devices Expert | Mobile brand marketing has reached practically every industry today, what with companies vying with each other for a larger portion of mobile consumer attention. The same is the case with restaurants and food chains all over the world. Even the biggest food chains such as McDonald’s, KFC and …

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Business Travel & Leisure

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    Road-tripping in Ireland

    A view from The Planet D | It’s hard to imagine that the world’s longest defined coastal motorway is located in a country the size of Indiana. One might expect it to be in Australia or the United States. But Ireland’s Wild Atlantic Way boasts a 1,550-mile scenic drive that would make any larger country green with …

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    Laid-Back Dining Comes to Hong Kong with The Woods

    via HK Tatler Dining | A bustling locale is a novelty most Hollywood Road bars sit and ride on but watering hole rookie The Woods is coasting a mile and a half ahead of the pack with more than just a golden address. The new concept bar makes drinking a tasteful art, taking patrons on a …

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Money | Success

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    3 Steps to Making Money Online with Affiliate Marketing

    by Jaymar Altares | If anyone was asked to name a single method that marketers use to make a surefire rapid income on the Internet, then most of them would give you the same answer – “affiliate marketing”. Though there are dozens of home business models on the Internet, it is quite safe to say …

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    How Affiliate Marketing Should REALLY be Done

    shared from Wealth Magnate Affiliate marketing is the easiest as well as cheapest way to start making cash online. There is a proper way it should be done though. You’ll find out what it is in a sec. Let me first tell you it is ten times more difficult to be new to affiliate marketing …

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    You Only Live Once, Do It Warren Buffett’s Way

    by John Taft | Warren Buffett recently celebrated his 84th birthday. Those of you who follow my blogs know I have a bit of a man crush on Buffett, not just because of his investing acumen but because he has always seemed to me endowed with a kind of uber-common sense… an ability to cut …

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Retailing Tips & Trends

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    5 Ways to Identify and Promote your USP

    via Market Donut | A unique selling proposition is what makes your business stand out from the crowd and tells your customers what is special about you. So it’s vital to get it right, as Amanda Walker, marketing consultant at BusinessSmiths, explains We’re always reading about how many messages consumers are bombarded with every day. They …

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    Are Your Customers No Longer Loyal?

    by Scott Cameron | via Forbes | Many retailers are in the dark about how loyal their best customers are. Yes, they realize that those customers do buy at other stores, but they don’t know how much they spend there. New findings reveal that many retailers’ best customers (defined here as the top 20 percent …

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