by Tony Kubica And Sara Laforest |
As the recession continues to loom and as unemployment rises, we have seen an increased interest in executives wanting to start their own businesses. They want to transition from executive to entrepreneur.
You may be interested in becoming an entrepreneur because you lost your job, or because you have a great idea, or because you cannot find a job you are interested in.
Regardless of the reason, however, you will find there is more information available today concerning starting a business than the average human being can consume in a lifetime. Standard advice includes:
- Prepare a solid business plan
- Have cash for at least six months
- Work with a good accountant and attorney
- Understand your market
- Know your competition
- Have a marketable product or service
This is good advice indeed. But in our experience, business startup success or failure involves more than adhering to these maxims. Here are the things you need to pay attention to in order to avoid sabotaging your business success.
Video: Guy Kawasaki: The Top 10 Mistakes of Entrepreneurs[This article is via ExpertAccess]